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The Kerala Story

THE KERALA STORY

Amplify awareness, trigger early debates, and convert polarized narratives into word-of-mouth gold.

Client

Sunshine Pictures

Platforms

Our Tactics
.01

Right-wing Influencers

Activated right-wing influencers and aligned content to drive pre-release curiosity and controversy
.02

Trigger National Conversations

Skewed trend narratives to trigger national conversations.

.03

PM Narendra Modi Referencing

The campaign peaked when PM Narendra Modi referenced the film during a pre-release rally

.04

Facts Amplification

Amplified verified facts / statements to counter backlash from opposing groups converting polarisation into digital reach.

Let's Amplify with Us
ROI
  • Political backlash countered with fact-based amplification and influencer narratives from the target ideology.
  • Contextual amplification (political, emotional, cultural) = deeper digital resonance.
  • In a post-celebrity era, content + community > star power.
  • Narrative ownership on social media leads to perception dominance.
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It’s time to define your brand, before someone else does it for you.

Let's Start
FAQs

Can you design for web and mobile?

Absolutely. Responsive design is our default.

Will you support the app after launch?

Absolutely. We offer maintenance, updates, and versioning plans.

Can you integrate with our backend systems?

Yes. APIs, databases, CRMs, ERPs, we handle integration.

What technologies do you use?

React Native, Flutter, Swift, Kotlin, and more based on what suits the project best.

Do you handle creativity too?

We can or we’ll work with your existing creative team to align everything.

Can you work with our existing media team?

Definitely, we can collaborate or lead, depending on your needs.

What platforms do you buy media on?

Everything from Meta and Google to programmatic, CTV, radio, and more.

Will we get source files?

Yes, you’ll receive all editable assets and exports.

What tools do you use?

Figma, Adobe Creative Suite, Sketch, depending on the project.

Can this work for rebranding?

100%. We specialize in both brand launches and brand refreshes.

Do we need a new logo?

Not always. We can work with what you have or evolve it strategically.

Can you help grow our list?

Absolutely. We offer strategies to ethically and effectively build your audience.

How often should we send emails?

It depends, but consistency is key. We’ll help find your sweet spot.

Do you work with platforms like Mailchimp or Klaviyo?

Yes, and others, we adapt to your tools.

How often do we revisit the strategy?

Quarterly is ideal, but we remain agile and responsive to change.

Will we get a documented roadmap?

Yes. You’ll receive a strategic playbook tailored to your goals.

How involved do we need to be in the planning process?

Very, we collaborate closely to ensure the plan is rooted in your reality.

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